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The Antarctic Escape 

The Power of Product Photography

You can always narrate a story by showing more and telling less. It works in every industry because it’s the best way to lure in those with a short attention span. The use of great quality photographs will always help you make your point.

This is where product photography kicks in and saves the day. Here at ATP Photography, we make sure to provide our clients with all their photography needs with the best in visual aesthetics.

 Using visuals for better sales

Humans respond to emotions and visuals, which is why you have to show people why your product is the one they should try. With the correct use of product photography Toronto, you’ll be able to portray your brand message as well as making a lasting visual impression.

The simplicity of good quality

If your campaign, ad, brochure or website have low-resolution or bad quality images, it’s no surprise that the idea behind your product or service loses its focus and its strength of convincing. A low-quality image translates to a low-quality product in people’s mind. So why compromise when you can get the best product photography in Toronto with the help of ATP Photography?

Portray a lifestyle

How does your product or service affect people’s lifestyle? With the correct use of product photography Toronto, you can easily show them what’s on offer! Sell your idea via visuals in the context of the lifestyle market you are targeting to really hone in on the concept.

So if you’re looking to boost your sales, impress clients and showcase your products and services in the best light possible, make sure to reach out to ATP Photography to get the job done right.



Taking the audience on a wondrous wilderness trip, Toronto based photographer Alaa Taher shows us the stunning landscape and curious wildlife in danger in his Antarctic photo series. 

With global warming causing havoc on Antarctic's nature, the wildlife enthusiast wanted to make sure he was able to document what was left of the grandeur white landscape and its inhabitants before it started to disappear. Embarking on a strenuous 10-day trip to get to the Antarctic Peninsula, Taher had to cross the infamous Cape Horn to get to his destination to capture these poignant images.

Having no other choice but to capture all his shots with a gloomy feel for 'The Antarctic Escape' -- due to the sun's inability to penetrate the always-cloudy sky -- the Antarctic photo series shows us what life is really like there without any bells or whistles.

You can see more of the Antartic photo series in the "landscape" section of the portfolio.